Announcement: Anderson to Join Porsche eSports Sprint Challenge Canada as an Official Ambassador

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Toronto. Porsche Canada announces its Esports Sprint Challenge one-make series, which offers competitors the opportunity to compete virtually to win prizes and race alongside familiar ambassadors on the platform. The qualifying phase will start in the first week of June with the first race beginning a few weeks later aboard a digital version of the 718 Cayman GT4 Clubsport mid-engine racecar.

“While encouraging to continue using social distancing, we are very excited to bring to life a digital race series for Canadians that follows a typical Porsche Challenge one-make framework,” said Marc Ouayoun, President and CEO, Porsche Cars Canada, Ltd. “We have an opportunity to witness a different degree of Canadian racing talent under our umbrella and are excited to launch the program on the highly competitive software. Let the green flag drop and the checkered flag wave!”

Craig Anderson, the goalie for the NHL hockey team the Ottawa Senators, is an avid motorsport enthusiast, often taking the track in reality and virtually. He is ambitious and continues to work on his race craft often, including in his very own 997 911 racecar.

The Porsche 718 Cayman GT4 Clubsport was selected as the exclusive digital steed and represents pure motorsport. The recipe is well known and proven: lightweight and well-balanced performance. The 718 Cayman GT4 Clubsport is more than a commitment to the racetrack, it is a declaration of addiction to motorsport.

At the end of the four-race schedule, all of the points will be added together to determine the final position in the standings and crown a winner for the first Porsche Esports Sprint Challenge Canada. This will give the champion an opportunity to get behind the wheel of a Porsche at a Porsche Experience program. All of the qualifiers to make the Top 30 and earn a spot in the race series will win Porsche prizes and iRacing credits for their participation.

Race schedule

Qualifying – June 1-7, 2020

Race #1 @ Canadian Tire Motorsport Park – June 18, 2020, 8 PM EDT

Race #2 @ Watkins Glen – July 2, 2020, 8 PM EDT

Race #3 @ Lime Rock – July 16, 2020, 8 PM EDT

Race #4 @ Circuit Gilles Villeneuve – July 30, 2020, 8 PM EDT


The world leader in the online racing simulation and gaming market, iRacing was founded in 2004 by Dave Kaemmer and John Henry. Kaemmer was co-founder of Papyrus Design Group, developers of award-winning racing simulations including “Grand Prix Legends” and NASCAR 2003.” Henry is principal owner of the Boston Red Sox and Liverpool Football Club, as well as co-owner of NASCAR’s Roush Fenway

Racing. has developed dozens of formal partnerships in the motorsport industry to help create the most authentic racing simulation in the world.

About Porsche Cars Canada, Ltd.

Established in 2008, Porsche Cars Canada, Ltd. (PCL) is the exclusive importer and distributor of the Porsche 911, 718 Boxster and 718 Cayman, Taycan, Panamera, as well as Cayenne and Macan. Headquartered in Toronto, Ontario, since 2017, PCL employs a team of more than 50 in sales, aftersales, finance, marketing, retail development, and public relations. They, in turn, work to provide Porsche customers with a best-in-class experience in keeping with the brand’s 70-year history of leadership in the advancement of vehicle performance, safety, and efficiency. In 2019, a Parts Distribution Centre opened its doors in Mississauga to service the countrywide network of 19 Porsche Centres. PCL is the dedicated subsidiary of Porsche AG, headquartered in Stuttgart, Germany. In 2019, Porsche sold an unprecedented 9,025 units in Canada, up 1.4% over the prior year.

At the core of this success is Porsche’s proud racing heritage that boasts some 30,000-plus motorsport wins to date.